Project - Forza Fuel Challenge
Esports / hardware design / game design / TVC
Esports / hardware design / game design / TVC
We brought the world’s best Forza gamers to Austin’s Circuit of the America’s to battle it out for the top spot. The winner went head-to-head with a pro driver with the same car. The commercial went viral and won GoPro’s video of the day.
Applied imagination at scale.