Project - The ImagineBowl at Super Bowl  50, SF

We asked fans to imagine how the next 50 years of technology could transform football, and celebrated the campaign using Microsoft technology in an immersive party at the Super Bowl fan zone.

Project - MSFT Surface Creator’s Lab at Super Bowl  51, Houston
Microsoft Surface is the official tablet of the NFL, and we let fans get their hands on the latest devices to personalize football gear.

Applied imagination at scale.